Plain:
We are Plain:

We are Plain:

Plain-speaking, sprint-style training and consulting
for where and how AI can assist and impact creativity for the better.

Becky McOwen-Banks profile picture
James Hirst profile picture

Becky McOwen-Banks

AI-energised Executive Creative Director | 20+ years transforming & enabling global & local teams in AdLand & tech

James Hirst

Createch founder and agency commercial director | 20+ years in Growth Strategy, B2B Marketing & Business Development | Part time event MC

We both heard the call early on…

Since 2023 we have been informally advising and training our friends, colleagues and client teams about where and how AI tools could help be smarter in service of Creativity – and now, with Plain: we are making that passion a formal offering.

We are passionate about the power of creativity and joy of the creative industries – however a shift is upon us, and our brand, leadership and agency teams need to adopt the opportunities AI is providing us to work smarter.

Plain: is created in our voice, for those that want to see how they can upskill themselves and their teams – without the techno-babble and coding chatter.

We are AdLand people curious about AI, not coders who learnt about creativity.
We offer both off-the-shelf and custom training based on your team needs

AI may not replace all agency and team jobs,
but teams using AI will outperform those who do not.