The question isn’t ‘Is AI better than me (or my team)?’
but ‘Can AI make me (and my team) better at what we do?’
And that’s where we come in. A specialised team that works with you to identify opportunities where tech can be implemented to benefit your own process. Delivered in a plain speaking ‘no tech-babble’, sprint-style sessions.
Independent consultants and trainers working with blue chip clients and certified as current D&AD Masterclass tutors. With 40+ years of combined AdLand and Tech experience, we’ve been exploring and innovating with AI for years. We spotted the widening gap between ‘AI Adventurers’ and the ‘AI Averse’—and that’s where Plain comes in.
Bridging the divide
We identify valuable tech opportunities for your business—explained jargon-free. Through tailored consulting, workshops and speaker sessions, we assess your needs and demonstrate relevant AI tools. Our goal: enhancing your processes with immediately available, often free technology solutions.
Plain: to brings a holistic team approach to your process. Enabling considered implementation of tools that the whole team can benefit from.
But don’t take our word for it:
Informative, eye opening, super helpful
– Global Marketing Deputy Director, Mar 2025
A fantastic session. Thank you
– Senior Creative Manager, May 2025
An excellent 3 hours well spent demystifying AI
– Creative Services Director, Mar 2025
Who we have worked with
Why we’re here
AdLand and CMOs everywhere are scrambling to master AI’s evolving frontier. Teams are pushed to become ‘the most AI-savvy department’ – with some charging ahead while others hang back terrified.
The reality? Siloed departments, AI anxiety and rigid processes make progress painfully slow. With thousands of AI tools appearing and vanishing daily, confusion reigns about which to use.
We’re here to cut through this noise and make your AI journey less daunting and more productive.
Plain combines our agency intuition and experiences with the speed of artificial intelligence, to provide bespoke tactics for an enhanced process
What we are not
We are not bespoke AI tool coders or builders, consultants for risk assessment or implementation of guidelines and governance, however we know lovely peeps who are.