Independent consultants and trainers working with blue chip clients and certified as current D&AD Masterclass tutors. With 40+ years of combined AdLand and Tech experience, we’ve been exploring and innovating with AI for years. We spotted the widening gap between ‘AI Adventurers’ and the ‘AI Averse’—and that’s where Plain comes in.
Bridging the divide
We identify valuable tech opportunities for your business—explained jargon-free. Through tailored consulting, workshops and speaker sessions, we assess your needs and demonstrate relevant AI tools. Our goal: enhancing your processes with immediately available, often free technology solutions.
Plain: speaks to bringing a holistic team approach to your process, enabling a considered implementation of tools that the whole team can benefit from.
But don’t take our word for it, here are just a few quotes from 2025 clients and attendees:
Informative, eye opening, super helpful
A fantastic session. Thank you!
An excellent 3 hours well spent demystifying AI
Why we’re here
AdLand and CMOs everywhere are scrambling to master AI’s evolving frontier. Teams are pushed to become ‘the most AI-savvy department’ – with some charging ahead while others hang back terrified.
The reality? Siloed departments, AI anxiety and rigid processes make progress painfully slow. With thousands of AI tools appearing and vanishing daily, confusion reigns about which to use.
We’re here to cut through this noise and make your AI journey less daunting and more productive.
What we are not
We are not consultants for risk assessment or implementation of guidelines and governance, however we know a sister company who are.
